NEWS RELEASES

07 Nov 2013

Allure Body Bar wants to know: Are you Man enough to Mow your Manzilian this Movember?

Toronto, ON – November 7, 2013
Allure-Manzilian-Poster1For the month of November, Allure Body Bar (735 Danforth Ave.) has created a unique campaign to help men feel entirely comfortable with their bodies. With 50 percent of Manzilian wax proceeds being donated to charities benefiting prostate and testicular cancer research, Allure Body Bar wants men to know how to care for what is below the belt.

“Much like men hesitating to get checked by the doctor, many put off personal grooming as well,” says Allure Body Bar’s Alaa Abdullah. “We want men to mow down below; it’s important for them to feel comfortable and take care of themselves, whether they are being groomed or with a doctor.”

Facing the ‘manscaping’ taboo head on, Allure Body Bar has created a shame-free environment men feel comfortable in. Much like going to a barber shop, men are able to sit back and enjoy a laugh as their grooming needs are taken care of. With expertise in the Manzilian, men can clean up and maintain for their own personal hygiene reasons or as a treat for their significant other. It is perfect for athletes needing a smooth finish or for those who simply do not like excessive body hair.

Established by the Quickzilian Guru Alaa Abdullah under a year ago, Allure Body Bar has quickly become the neighbourhood’s go-to wax and beauty spot. As a trained and qualified aesthetician, Alaa has mastered the Brazilian wax technique. She knows how to make her clients entirely comfortable, adding to the beauty bar’s already relaxing atmosphere.

Allure Body Bar views waxing as a maintenance necessity, not a luxury. They provide affordable pricing so their clients can wax as needed, not just for vacations or other special occasions.

Allure Body Bar takes all precautions necessary to maintain the highest level of cleanliness. Respecting that their clients trust them with their most private parts, they ensure wax pots are never double dipped, fresh towels are provided in every room and gloves are worn during every service.

Additional services at Allure Body Bar include lash and brow tinting, Dermalogica Facials, Glycolic Peels and more.

In addition to Allure Body Bar’s range of services, they also carry a variety of unique beauty and body products including PFB VANISH, a roll-on waxing aftercare product that helps prevent and aid in the relief of ingrown hairs. This gel formula is great for women and men and can be used on any part of the face and body; its gentle exfoliant lifts ingrown hairs with salicylic acid, willow bark and glycolic acid.

Also found at Allure Body Bar is LOVEFRESH’s all natural and lucious body lotion and sugar scrubs, as well as No-Scream Cream, a topical anethetic that eases the discomfort of waxing; perfect for the bikini area, lip, eyebrows, underarms and legs.

Allure Body Bar Hours:
Monday: 10 AM – 6 PM
Tuesday – Thursday: 10 AM – 9 PM
Friday : 10 AM – 6 PM
Saturday: 11 AM – 6 PM
Sunday: Closed

For more information visit:
www.allurebodybar.com

Like Allure Body Bar on Facebook:
www.facebook.com/allurebodybar

Follow Allure Body Bar on Twitter:
@AllureBodyBar

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Available for Interviews:
Alaa Abdullah

For media inquiries please contact:
Pennant Media Group
Kevin Pennant kp@pennantmediagroup.com
Toronto 416.596.2978
USA 855.596.2978

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