ZAMEER

Zameer Rizvi is a Canadian singer/songwriter, musician and composer. Rizvi’s songs often reference social and political issues resulting from his exposure to political unrest…

LIBERTY SILVER

Liberty Silver is known as the original queen of R&B and was the first woman in Canada to receive multiple Juno awards.

T RILEY

Indie singer-songwriter.

CHOCLAIR

Kareem Blake, better known by his stage name Choclair, is a Canadian rapper. he helped develop Canadian hip hop in the 1990s, as a…

BROTHERS DUBÉ

OVERVIEW

In 2006, three brothers from Ottawa, Ontario called the Brothers Dubé got their start in music at the ages of 6, 8 and 10 after posting covers of their mother’s favourite songs on YouTube to keep her spirits up while she fought cancer. Shortly after her death in 2008, they started drawing crowds of thousands at a time to their mega-busking and guerilla street performances on what eventually became known as their Sidewalk Stage. To date, they have raised over $150,000 for charity, most notably for orphans in Haiti. The Brothers, alongside their booking agent the Feldman Agency and their manager Randall Prescott approached PMG to help spread the word about their music and philanthropic initiatives in order to increase album sales and attendance at upcoming performances and charity events eventually making them a household name.

PMG’S APPROACH

With an incredibly inspiring story, numerous shows under their belt including opening for the legendary Beach Boys during the 2013 CNE as well as a performance on the iconic Canadian Pacific Railway Holiday Train, and multiple awards including the United Way‘s Community Builder of the Year Award 2011; the Heart of Gold Award, a commendation from the Prime Minister of Canada, and a nomination for the Queen’s Diamond Jubilee and the Governor General’s AwardPMG utilized this to maximize their exposure to the public through a variety of media outlets.

RESULTS

Throughout the campaign, PMG secured a range of media hits including in-depth features in the Toronto Star, Globe and Mail, and Canadian Living magazine as well as an interview and live performance on Canada’s leading morning show Canada AM. The campaign also resulted to a speaking and performance gig during the 2014 TEDx, where they shared their story and inspired others to become artivists, a term they coined encouraging others to use their talent in the arts to help give back to their communities.

FLORENCE K

Montreal’s most celebrated singer-songwriter produces her own unique genre of music, infusing Spanish, French, English and Portuguese songs with bossa nova, blues, pop and…

MAIKO WATSON

Singer-songwriter Maiko Watson brings her own unique flavour to the Canadian independent music scene. her music fuses elements of soul, R&B, jazz, funk and…

KARRNNELL SAWITSKY

From the young age of four, Karrnnel has had the passion for fiddle music and has composed over 200 songs to date. with over…

YOAV

Interested in music from a young age, Yoav has grown into a progressive singer-songwriter known for his critically acclaimed debut album, charmed and strange.

DEBORAH COX

A R&B singer-songwriter and actress, Deborah Cox is a grammy-nominated and multi-platinum selling artist.